Privacy Policy

Privacy Policy

Effective Date: February 24, 2025
Last Updated: February 24, 2025

Welcome to Rugs Road (rugsroad.com)! At Rugs Road, we’re committed to helping rug enthusiasts worldwide find the perfect rugs through our affiliate marketing platform. As an affiliate marketer in the rugs niche, we value your trust and are dedicated to protecting your privacy. This Privacy Policy explains how we collect, use, share, and safeguard your personal information in compliance with global privacy laws, including the GDPR, CCPA, and others. Whether you’re browsing from the United States, Europe, or anywhere else, we’ve got you covered.

If you have questions, feel free to contact us at info@rugsroad.com.

1. Who We Are

Rugs Road (rugsroad.com) is an affiliate marketing website focused on rugs and home decor. We earn commissions by linking to products from trusted partners, such as Amazon Associates and other retailers. This Privacy Policy applies to all visitors, users, and customers interacting with our site.

2. Information We Collect

We collect information to improve your experience and fulfill our services as an affiliate marketer. Here’s what we may collect:

a. Personal Information You Provide

• • Contact Details: If you reach out via email (info@rugsroad.com) or a contact form, we may collect your name, email address, and message content.

• • Comments or Reviews: If you leave comments or reviews on our site, we collect the data you submit, including your name and email address (if provided).

b. Automatically Collected Information

• • Usage Data: We use cookies, web beacons, and similar technologies to track your browsing behavior, such as pages visited, time spent, and links clicked.

• • Device Information: When you visit Rugsroad.com, your IP address, browser type, operating system, and device identifiers may be collected.

• • Affiliate Tracking Data: When you click affiliate links, third-party partners (e.g., Amazon) may use cookies to track your activity for commission purposes.

c. Information from Third Parties

• • We may receive data from analytics providers (e.g., Google Analytics) or affiliate networks to understand how users interact with our site and links.

We only collect data necessary for our operations and services, ensuring compliance with global privacy laws.

3. How We Use Your Information

We use your information to:

• • Provide and improve our website content, including rug recommendations and buying guides.

• • Facilitate affiliate marketing by tracking clicks and purchases through partner links.

• • Analyze site performance and user preferences via tools like Google Analytics.

• • Respond to inquiries sent to info@rugsroad.com.

• • Comply with legal obligations, such as tax reporting or data protection laws.

• • Send promotional emails or newsletters (only with your consent, where required).

4. Cookies and Tracking Technologies

We use cookies to enhance your experience and support our affiliate marketing efforts. These include:

• • Essential Cookies: Necessary for site functionality (e.g., navigation).

• • Analytics Cookies: Track usage patterns (e.g., Google Analytics).

• • Affiliate Cookies: These are placed by partners like Amazon to track purchases and attribute commissions.

You can manage cookie preferences via your browser settings (e.g., chrome://settings/cookies in Google Chrome). For more details, see our Cookie Policy.

5. Legal Basis for Processing (GDPR Compliance)

For users in the European Economic Area (EEA), we process data based on:

• • Consent: Where you opt-in (e.g., cookies, newsletters).

• • Legitimate Interests: For site functionality, analytics, and affiliate tracking, balanced against your rights.

• • Legal Obligation: To meet regulatory requirements.

6. How We Share Your Information

We do not sell your data. We may share it with:

• • Affiliate Partners: When you click links, partners like Amazon receive tracking data to process commissions.

• • Service Providers: Analytics tools (e.g., Google Analytics) or hosting services process data on our behalf.

• • Legal Authorities: If required by law or to protect our rights.

All third parties are bound by confidentiality and data protection agreements.

7. International Data Transfers

As a worldwide platform, your data may be transferred outside your home country (e.g., to U.S.-based servers). We ensure compliance with GDPR and other laws by using Standard Contractual Clauses or working with partners in Privacy Shield-like frameworks where applicable.

8. Your Rights

Depending on your location, you may have the following rights:

• • Access: Request a copy of your data.

• • Correction: Update inaccurate information.

• • Deletion: Ask us to erase your data (subject to legal retention needs).

• • Restriction: Limit how we use your data.

• • Portability: Receive your data in a usable format.

• • Objection: Opt out of marketing or certain processing activities.

• • Withdraw Consent: Revoke consent at any time (e.g., for cookies or emails).

To exercise these rights, email us at info@rugsroad.com. For CCPA-specific rights (California residents), you may request disclosure of data sold or shared (we don’t sell data) twice per year.

9. Data Security

We use industry-standard measures (e.g., encryption, secure servers) to protect your data. However, no online system is 100% secure, and we cannot guarantee absolute protection against breaches.

10. Data Retention

We keep personal data only as long as necessary:

• • Contact data: Until your inquiry is resolved or as required by law.

• • Usage data: Typically, analytics take analytics take 26 months unless legally required longer.

• • Affiliate tracking data: Retained per partner policies (e.g., Amazon’s terms).

11. Third-Party Links

Our site contains affiliate links to third-party websites (e.g., Amazon). These sites have their privacy policies, and we’re not responsible for their practices. Review their policies before sharing personal information.

12. Children’s Privacy

Rugs Road is not intended for users under 13 (or 16 in the EEA under GDPR). We do not knowingly collect data from children. If you believe we have, contact us at info@rugsroad.com to request removal.

13. Compliance with Global Laws

We comply with:

• • GDPR (EU): Consent, rights, and transparency for EEA users.

• • CCPA (California): Disclosure and opt-out rights for residents

• • PIPEDA (Canada): Fair information practices.

• • COPPA (U.S.): No targeting of children under 13.

• • ePrivacy Directive (EU): Cookie consent requirements.

14. Changes to This Policy

We may update this Privacy Policy to reflect legal or operational changes. Significant updates will be notified via a site notice or email (if subscribed). Check back regularly for the latest version.

15. Contact Us

Questions about this Privacy Policy? Reach out:

• • Email: info@rugsroad.com

• • Website: Contact Us

Thank you for trusting Rugs Road as your rug resource. We’re here to help you decorate with confidence while protecting your privacy!